Iodex Double Power has double the pain fighting ingredient that give quick relief. Use for headache, Body pain and cold So Iodex also has enlarged their target audience which didnt include the younger generation.Some would argue that iodexÂ's target audience is people suffering from backache. What i mean is in the past commercials of Iodex,always middle aged people were shown.They never showed someone so young using their product. Volini and Relispray also show young people in their commercials but both these actually cater a bit different market.Their target audience is young people suffering from small twists and pain due to sports like activities. *********** It will give you an intense sensation of warmth into your skin. It is in the form of ointment and it is very simple to apply everywhere on your body. It will fit the bill for ailments like muscular troubles, muscles pain, joints pain, arthritis, rheumatism and back pain. This Balm is particularly effective for: Muscle aches caused by exercise or overuse; Hurting from a bruise, sprain or strain; Arthritic pain. Also used in massage therapy to treat pain.
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