Taking the prefabricated elements of the 1960s girl-group concept to their post-modern extreme, Brighton, England's Pipettes revel in the choreographed bubblegum-and-bouffant chic of groups like the Ronettes and the Shangri-Las, but also maintain an electro-pop sheen that places them squarely in the new millennium. The group's 2006 debut, WE ARE THE PIPETTES, could easily be called a gimmick if not for the group's mastery of what is ultimately the key element of the girl-group aesthetic--gloriously catchy pop tunes. While songs like "Pull Shapes" and "Judy" lack the palpable emotionalism of the best of the original groups, they possess a nostalgic twinkle and a cheeky attitude that are almost impossible to dismiss.
Rolling Stone (p.124) - 3.5 stars out of 5 -- "Mean, moody and magnificent, the Pipettes hit girl-group heaven in the disco surge of 'Pull Shapes'..."
Spin (p.136) - 3.5 stars out of 5 -- "'Pull Shapes' and 'One Night Stand' make delicious dessert treats..."
Vibe (p.132) - "Their debut is a post-punk, post-feminist take on 1960s girl-group pop: cruel, sardonic, and dance-floor forward."